π± 1. Starter Social Media Package
$350/monthly
Includes:
- 1 social media platform (e.g. Facebook or Instagram)
- 8 posts per month (2 per week)
- Basic graphic design templates
- Captions written with targeted hashtags
- Monthly content calendar planning
- Basic engagement (replying to comments on posts)
- Monthly performance report overview
Ideal for:
Small businesses, authors, or brands just starting their social media presence.
πΏ Growth Social Media Package
$449 / monthly
Includes:
- Up to 2 social media platforms
- 12 posts per month (3 per week)
- Custom branded graphics and reels (up to 2 short videos per month)
- Caption writing with keyword and hashtag optimization
- Full content calendar creation & approval workflow
- Moderate engagement (replying to comments and up to 10 DMs per week)
- Bi-weekly performance reports with insights & recommendations
- 1 strategy call per month (30 min)
Ideal for: Brands ready to grow their online presence consistently with professional visuals and strategic planning.
π³ Premium Social Media Package
$1,500+/monthly
Includes:
- Up to 3 social media platforms
- 20 posts per month (including reels, stories, and carousel posts)
- Professional graphic design and video editing for all posts
- Advanced caption writing with SEO integration
- Full content calendar & scheduling
- Active community engagement (daily comment and DM replies)
- Weekly performance reports with growth strategies
- Competitor analysis & trend tracking
- Monthly strategy call (60 min)
- Social ads management up to $500 ad spend (ad spend paid by client)
Ideal for:
Businesses or personal brands seeking maximum growth, community building, and integrated strategic support.
β¨ Package 1: Author Branding Kit
$750
Overview
Establish a strong, professional author brand with cohesive visuals and strategy to stand out in your genre and build reader recognition.
Whatβs Included
β
Brand Strategy Session (60 min)
Define your author brand voice, audience, and positioning.
β Logo or Namemark Design
- 1 initial concept
- Up to 2 revisions
β
Color Palette & Typography Guide
PDF outlining your brand colors, fonts, and usage suggestions.
β
Social Media Profile & Banner Graphics
Designed for Facebook, Instagram, and X/Twitter.
β
Author Signature Graphic or Watermark
For use on marketing materials and social media posts.
Timeline
βοΈ Delivery: 2-3 weeks from project start
βοΈ Rush fee: Additional $200 for delivery under 10 business days
Bonus
π Included:
- Author Brand Voice Guide (1-page PDF)
π£ Package 2: Complete Media Kit
$550
Overview
Showcase your professionalism with a ready-to-send media kit for publishers, podcast hosts, and speaking engagements.
Whatβs Included
β Professional Author Bio
- Short version (50-75 words)
- Long version (150-250 words)
β
Professional Headshot Editing & Placement
(Client provides photos; light editing included)
β
Book Summary Sheet
One-page sell sheet per published book (up to 2 books).
β
Press Release Template
Customizable for book announcements or speaking engagements.
β
Quote & Endorsement Sheet Template
Showcase reviews, blurbs, and endorsements professionally.
β
Contact & Social Links Page
Ensure media and collaborators can connect easily.
Timeline
βοΈ Delivery: 2 weeks from project start
βοΈ Rush fee: Additional $150 for delivery under 7 business days
Bonus
π Included:
- Canva templates for branded quote or announcement posts (2 templates)
π Book Launch Package
$850.00
Package Overview
Launch your book with impact through a targeted strategy, professional branding, and audience engagement that builds momentum for sales and reviews.
Whatβs Included
β Pre-Launch Strategy Session (60 min)
- Define goals, audience, and key messaging
- Timeline creation (4-6 weeks prep recommended)
- Marketing funnel overview
β Branding & Graphics Bundle
- Launch announcement graphic
- Countdown graphics (3)
- Launch day graphic
- Author quote or teaser graphic (2)
β Social Media Content Calendar
- 2 weeks pre-launch posts (3 per week)
- Launch week posts (5 total)
- 1 week post-launch posts (3 total)
- Captions, hashtags, and call-to-action suggestions
β Email Launch Sequence
- 3-part email sequence:
- Sneak peek announcement
- Launch day email
- Follow-up & reviews email
β Press Release Draft
- Professionally written to announce your launch
- Includes author bio and purchase links
β Bonus
- Tips for requesting reviews from ARC readers and launch team management
Join us at Night Publicity and embark on a journey together. Whether you aim to build your author brand, boost book sales, or expand your online presence, we’re here to assist you every step of the way. Let’s illuminate your story and set it aglow in the digital world!